Energy Matters

What radius marketing tactics work for you?

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Radius MarketingThe hand pops up. “What exactly is this radius marketing you’re talking about?”

I simply mean a way to become visible to the homes around you job sites, to build awareness and generate leads.

Neighbors are curious. If you’re in the neighborhood, make sure they see you. This might get them talking and asking questions, and when it comes time for their project, you’ve got a good shot at getting the ...

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Q1 is Done. How are You Doing?

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March just ended. And if you’re like most contractors, whose fiscal year matches the calendar year, so ends the first quarter.

How are you doing? Have you looked? You ought to be doing this AT LEAST monthly, but the end of the first quarter is a good time to check whether you’re moving forward the way you planned.

Tracking against your operating plan is a great way to help you understand not just your current financial picture (and that’s ...

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To-MAY-to, To-MAH-to, Pomegranate

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Or Net Zero Energy, Zero Net Energy, and Passive House

It’s good to see that some people recognize that a house built to code, as has been described as “the worst house I could legally build”, just isn’t good enough.

As some take small steps forward, others as taking big leaps. The Passive House1 crowd is building some pretty remarkable enclosures. (And often at some remarkably high prices, especially those with something like a million inches of sub slab ...

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So many reasons! ACI’s 2015 National Conference Promises to Be the Best Yet!

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Natl15_WebBanner_634x332Hurry!  Bumping up against Jazz Fest, the hotel block at ACI’s National Home Performance Conference will be gone soon. And you don’t want to miss this one!

It’s in New Orleans, with great food, great music, and great fun. But more importantly, there’s great content and great people. It would be hard not to learn some important new things, from technical approaches ...

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“Power and Persuasion: Behavior Science in the Energy Conservation Sector”

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Those who know me know my fascination with behavioral economics, including its implications in the energy arena. Often the connections have to be made in a general way, translating concepts to energy-efficiency. Other times, such as in the work done by Cialdini and others in California, the research hits a little closer to home.1

My friend Matt Dugan of Shadow Productions shared an interesting paper, ”Power and Persuasion: Behavior Science in the Energy Conservation Sector” exploring ...

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Still More Musings…Those Pinhole Leaks

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This week, I’m sharing a few observations, some technical, some not, from a deep energy retrofit of my own home in Burlington, VT. But, yes, I gotta get back to work, so just a couple more. Here’s Part 5 of the series

In yesterday’s post, I talked about spray foam. And I applied it against the sheathing on both roof and walls. What if moisture ...

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Musing from a Deep Energy Retrofit: The Spray Foam Standoff

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This week, I’m sharing a few observations, some technical, some not, from a deep energy retrofit of my own home in Burlington, VT. Part 4 of the series.

No, I’m not talking about the standoff in Reservoir Dogs.

Putting high R-value insulation in a cavity but allowing thermal bridging across the studs or rafters means you’re not getting that nominal r-value. Wood is about R-1 per inch. I’ll call SPF R-6 per inch. What to do, what to do.

Now, I ...

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Musings from a Deep Energy Retrofit: Dense Pack Cellulose Check

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This week, I’m sharing a few observations, some technical, some not, from a deep energy retrofit of my own home in Burlington, VT. Part 3 of the series

When I first bought this house six years ago, the walls weren’t insulated. While I intended all along to insulate on the exterior, I knew that wouldn’t be for several years.  (Sounds like a staged retrofit, to me.) I didn’t want to wait that long to start chipping away at ...

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Musings from a Deep Energy Retrofit: Ignoring Staged Retrofits is Nuts

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This week, I’m sharing a few observations, some technical, some not, from a deep energy retrofit of my own home in Burlington, VT. Part 2 of the series.

tax assessor street shotAs I tackle this deeper retrofit project, I’m reminded of an ongoing debate about staged retrofits. I touched on this last year in a post that generated some good discussion in several forums (see “Staged ...

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Musings from a Deep Energy Retrofit: XPS v Polyiso

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This week, I’m sharing a few observations, some technical, some not, from a deep energy retrofit of my own home in Burlington, VT. Part 1 of the series.

“Why aren’t you using polyiso?” So was the question from the foam guy, explaining that I could get almost R-7 per inch instead of only R-5 per inch with the XPS I was using to wrap my 1920s Colonial style home.

XPS intead ...</a></p><a class=Continue Reading →

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